Nigerian singer and songwriter Simi Kosoko has signed a major endorsement deal with MOL Tech Accessories. The five-year partnership represents a strategic collaboration that connects music, technology, and lifestyle innovation. According to an official statement, the deal will introduce the MOL x SYMS product line, which blends creativity with modern tech solutions.
The announcement was made public over the weekend through media reports. At the official launch event, Simi described the partnership as authentic and purpose-driven. She explained that both brands share creativity, vision, and a strong commitment to quality. According to her, the collaboration reflects a natural extension of shared values.
Simi also expressed excitement about creating products consumers can genuinely relate to. She assured fans that the collaboration will deliver meaningful experiences beyond standard tech accessories. As a result, consumers can expect innovative products designed for everyday use.
Meanwhile, MOL Tech Accessories emphasized the broader objective of the partnership. Chief Executive Officer, Sanmi Oladunni, spoke about rebuilding trust in Nigerian brands. He noted that many consumers have lost confidence in local products but believes this collaboration can change that perception.
According to Oladunni, partnering with Simi Kosoko adds credibility, passion, and cultural relevance. Together, both parties aim to prove that Nigerian brands can deliver excellence and meet global standards. They also hope to inspire confidence and pride among consumers.
Since launching over two years ago, MOL has expanded operations across Nigeria. The company currently operates in 27 states nationwide. MOL produces chargers, cables, power banks, earphones, and headsets. Each product passes through an 18-stage quality assurance process. Ultimately, the MOL x SYMS collaboration is expected to redefine tech lifestyle branding in Nigeria.
