In today’s fast-paced digital landscape, creators and hospitality businesses often face similar struggles, creators battle with monetization and brand partnerships, while hospitality businesses struggle to stand out in a crowded market. Bridging this gap is RegalRise, a hybrid agency that merges talent management with brand marketing solutions, empowering both creators and hospitality brands to thrive.
We sat down with Adebayo, the founder of RegalRise, to learn more about the vision behind the brand, its unique approach, and the impact it’s making.
Q: Please briefly introduce your business or organization and describe its activities.
Adebayo: RegalRise is a hybrid agency combining talent management for creators and brand marketing for hospitality businesses. We help emerging and established creators stay authentic, grow their influence, and monetize their creativity, while also enabling restaurants, hotels, spas, and other hospitality brands to scale through strategic branding, marketing, and digital growth solutions.
Q: What inspired you to start or become part of this venture?
Adebayo: We saw two major problems:
- Creators: Many talented creators struggle with monetization, burnout, and overthinking content instead of focusing on their craft.
- Hospitality brands: Many struggle to stand out and attract consistent customers in an increasingly digital marketplace.
RegalRise was born to solve both problems, empowering creators to thrive while helping hospitality brands reach their full potential.
Q: Who is your target market, and how do you connect with them?
Adebayo:
- For Talent Management: Upcoming and established creators seeking structure, brand deals, and sustainable growth.
- For Brand & Marketing: Hospitality businesses (restaurants, hotels, spas, lounges, shortlets) looking for branding, social media growth, and measurable ROI.
We connect with them through social media campaigns, industry events, networking, thought leadership content, and strategic partnerships.
Q: What sets your business apart from others in the same space?
Adebayo:
- Dual-Focus Approach: We bridge the gap between creators and brands.
- Industry Expertise: Deep specialization in hospitality marketing.
- Full-Service Solutions: From strategy to execution (content creation, ads, talent collaborations, branding).
- Human-Centered: We prioritize long-term relationships over one-off projects.
Q: How do you manage your daily operations, and what tools or systems do you rely on?
Adebayo: We operate with a mix of project management and marketing tools: Slack for team collaboration, Notion for systems and creator management, Adobe Suite for design, and Meta Business Suite, TikTok Ads Manager, and Google Analytics for campaigns and reporting.
Q: What have been some of the biggest challenges, and how did you overcome them?
Adebayo: One major challenge has been convincing brands and creators to invest in long-term strategy over quick fixes. We overcame this by delivering consistent, measurable results and showcasing proven case studies to build trust.
Q: How do you approach marketing and building your brand presence?
Adebayo: We focus on content-driven storytelling. For creators, we position them as thought leaders in their niche. For hospitality brands, we use social proof, stunning visuals, and influencer collaborations to drive engagement and sales.
Q: What role does innovation or technology play in your business today?
Adebayo: Innovation drives how we connect creators to opportunities, manage campaigns efficiently, and analyze results. We integrate AI-powered tools for content ideation, audience insights, and trend forecasting, ensuring our clients stay ahead of the curve.
Q: Are there any sustainability, community, or ethical initiatives you’re involved in?
Adebayo: Yes, we run:
- Creator Support Programs: Free workshops for emerging creators on monetization and branding.
- Hospitality Growth Clinics: Quarterly sessions to help small hospitality businesses improve digital visibility at minimal cost.
Q: Why do you want to be featured? What do you hope to achieve with this feature?
Adebayo: We want to highlight how creators and hospitality brands can thrive when they collaborate strategically, and position RegalRise as a trusted partner for both communities.
Q: Anything else we should know?
Adebayo: Our founder has worked in branding and marketing for over 5 years, with a deep passion for hospitality and content creation. We’re proudly based in Nigeria but operate with a global mindset. Our first cohort of creators includes food bloggers, travel influencers, and lifestyle creators all aligned with hospitality growth.
Connect with us:
RegalRise is more than an agency, it’s a bridge between creativity and commerce. By focusing on long-term growth and meaningful collaborations, the brand is reshaping how creators and hospitality businesses work together. With innovation, passion, and community-driven initiatives, RegalRise continues to position itself as a trusted partner for success in today’s digital-first world.
